FOURTH ANNUAL

WHAT YOU NEED TO KNOW

A: The Unity Block Party is a three-day cultural celebration and benefit festival highlighting Black excellence in music, business, and the arts. Held during Black Business Month in Salt Lake City, it features concerts, film, food, panel discussions, and community impact—supporting creative entrepreneurs and underrepresented communities.
A:
- Day 1 – Film Night: Friday, Aug 29 | 7–11 PM | Library Square, 200 E 400 S, SLC
- Day 2 – Block Party Concert: Saturday, Aug 30 | 11 AM–11 PM (Main concert starts at 4 PM) | Library Square
- Day 3 – Brunch & Panels: Sunday, Aug 31 | 11 AM–3 PM | Neutral Ground, 122 Pierpont Ave, SLC
A: Yes! All three days are family-friendly. Day 1 (film screening) and Day 2 (block party) are especially welcoming for families and youth.

A:
- Day 1: FREE (registration required, limited capacity)
- Day 2: YES – General Admission: $30 | VIP: $150
Day 3: YES – Brunch Tickets: $55–$95 Visit www.unityblockparty.com to secure your spot.
A: We recommend purchasing in advance as space is limited and Day 2 & Day 3 may sell out. Limited day-of sales may be available at the entrance if capacity allows.
A: VIP access includes premium concert seating, access to a beer garden experience, private lounge areas, meet & greet opportunities with VIP Host CJ Miles, specialty drinks, and exclusive swag.
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A: Headliner Durand Bernarr (2025 GRAMMY-nominated, Best Progressive R&B Album) and featured acts including Miles Minnick, Honey Bxby, Cure For Paranoia, Afia Chin, and more. Full lineup and schedule are on the website.
A:
- Day 1: Outdoor film screening of Summer of Soul + post-film discussion
- Day 2: Full-day block party with live music, local vendors, art, and food
Day 3: Brunch with panels featuring leaders from Goldman Sachs, Adobe, Essence (pending), and more

A: Paid parking is available in nearby downtown lots and garages. We encourage ride-sharing, public transit, or biking.
A: Yes. Both Library Square and Neutral Ground are ADA accessible. For special accommodations, please contact us in advance via the contact form on our website.
A: Day 1: Bring-your-own-blanket style
Day 2: Standing room + limited seating (VIP area is sectioned off)
Day 3: Brunch has full seating for all ticket holders

A: Yes! Local food trucks and drink vendors will be available on Day 2. Brunch includes catered food for ticket holders on Day 3.
A: No outside food or drinks are allowed for Days 2 & 3. Day 1 (movie night) allows personal snacks, picnic-style.
A: Yes! The block party features local businesses and artists. Official UBP merch will also be available.

A: Yes, photos are welcome for personal use. Please tag us @unityblockparty. No professional equipment without prior approval.
A: VIP ticket holders may have access to select artist meet & greets, based on availability.

A: Proceeds support the creation of a creative hub for underrepresented entrepreneurs and contribute to Salt Lake’s cultural and economic growth.
A: Visit our website and fill out the sponsor or vendor inquiry form. Opportunities are limited and curated to align with our mission.

A:
- Day 1: Blanket, snacks, layers
- Day 2: ID (for VIP/bar access), comfy shoes, sunscreen
- Day 3: Business cards, a notebook, and good vibes
A: Yes. All events are staffed with security and medical personnel to ensure a safe environment.
A: The event is hosted by Versatile Image, a Black-led nonprofit creative agency, with support from major sponsors like Block, Sundance Institute, Rocky Mountian Power, and the SLC ACE Grant.